Strengthening Investor Relations: Effective Engagement with Municipal Investors

Strengthening Investor Relations: Effective Engagement with Municipal Investors

Conference Registration

Session Details

Date: Monday, June 29

Time: 3:10 pm - 4:25 pm CT

1.5 CPE credits

Level: intermediate

Field of Study: Finance

A strong investor relations (IR) program is becoming an essential component of transparent governance, effective market communication, and achieving favorable borrowing outcomes. This session will guide municipal issuers through the key elements of building and maintaining an IR program.

Speakers will also discuss common municipal bond purchasers and the roles they play in the municipal bond market. With a focus on practical steps, attendees will learn how to design an IR program that enhances market confidence, expands the investor base, and supports lower borrowing costs.

Learning Objectives

  • Describe the key components and objectives of a strong IR program
  • Explain how an IR program supports transparency and market access, and how voluntary disclosures can enhance investor confidence beyond required filings
  • Assess how a robust IR program can improve pricing and investor demand by reducing uncertainty, increasing issuer visibility, and distinguishing the issuer in a competitive market
  • Identify the major investor groups in the municipal market and understand why each invests in municipal bonds