Revised Criteria - Budget in Brief / Newsletter

Revised Criteria - Budget in Brief / Newsletter

Criteria includes both “primary questions” and “secondary questions.”  Primary questions are intended to apply to all (or almost all) governments and will be used to determine scores for completeness. Secondary questions are intended to provide additional guidance and options for communicating information.  Secondary questions may not apply to all governments and should only be included in budget communications if relevant to a particular targeted audience.  

Budget Questions

Does the budget in brief provide a concise overview of the budget?
  • Is the budget in brief actually brief? 
  • Does the budget in brief provide a concise summary upfront with key message? 

Is the budget in brief free from any non-relevant information?
  • Does the budget in brief limit non-budget related information? 
  • Is the budget in brief credible as an educational tool (or does it look like a promotional brochure) 

Was the budget in brief distributed to citizens?
  • Is the budget in brief used to communicate with the public? 
  • Is the budget in brief received by all members of the public? 

Is the design of the budget in brief attractive?
  • Is the document engaging?  
  • Is text formatted to draw attention to key messages? 
  • Do graphs contain appropriate use of color? 
  • Does the document look professional? 
  • Does the document utilize similar branding to the organization? 
  • Does the document highlight recognizable features of the community? 

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