Target Practice: The Timeless Techniques of Revenue Forecasting

Conference Registration

Finance professionals are always looking for ways to improve their revenue forecasting abilities. Artificial intelligence (AI) is getting a lot of attention, but technology can only do so much. Even the most technically elegant forecast is useless if it doesn't influence decisions. Thus, finance professionals will still need skills and strategies for incorporating quality revenue forecasts into decisions. This includes enhancing your understanding of the factors that influence your revenues and building your audience's confidence in your forecasts.

At this session, we'll discuss strategies that finance professionals can use in optimize the value of revenue forecasting for decision-making.

Learning Objectives

  • Discuss opportunities for local governments to use artificial intelligence and other new technologies to improve revenue forecasting.

  • Describe how finance professionals can increase their audience's confidence in their revenue forecasts.

  • Develop influence maps that outline the factors that are driving your main sources of revenue.

Speakers

Steve Elliot

Steve Elliot

Budget Administrator, Roanoke County, Virginia

Esteban Hernandez

Esteban Hernandez

Deputy Auditor-Controller, Riverside County, California

Meg Jakubik

Meg Jakubik

Director of Budget Services, Town of Flower Mound, Texas

Peter McDevitt

Peter McDevitt

City Council Budget Director, City of Pittsburgh, Pennsylvania

Raymond Munch

Raymond Munch

Director of Finance, City of Naperville, Illinois

Scott Rust

Scott Rust

Finance Director, City of Rifle, Colorado